DXM Labworks introduces a playful approach to drug abuse prevention programs. Conceived by Tribal Worldwide NY, the MediaMonks-produced mobile video game allows teens to engage with the dangers connected to DXM abuse, the active ingredient in over-the-counter cough medicines. The app features twelve original minigames that bring the detrimental effects of DXM abuse to the screens of teens in a fun but factual format. The minigames take the form of DXM-infused experiments that challenge players to see how long their test subject remains functional.
- My role in this project
- Concept Artist / Robot and Environment Designs
- Company Mediamonks
- Year 2014
- Client Tribal Worldwide